Tuesday, 31 January 2017

New Sport and the Media Mintel Report

A new Sport and the Media UK (January 2017) Mintel report has just been added to our online resources. It discusses the following key topics: *Sports fans struggle with the current cost of content* and *engaging with younger sports fans*. Another recent Mintel report you might be interested in is Sports Participation -UK (December 2016). You can access Mintel reports by clicking on the E-Resources portal link and then selecting Mintel from the list of databases. Please be aware that you have to click on 'I agree' to the terms and conditions after selecting Mintel in order to see the reports.